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СВЕТА Brand Identity

СВЕТА Brand Identity

“Cveta, whose name in Russian means ‘light, bliss, and peace,’ embodies these qualities in her work as an infographic designer. With a portfolio filled with freelance projects executed in a professional and creative manner, Cveta is a beacon of creativity and innovation in the design world.

The logo style she has chosen is a reflection of her unique talents and the values she holds dear. It’s a harmonious blend of artistry and functionality, much like the outstretched wings of a swan—a symbol that has a profound significance.

The swan metaphor represents not only grace, beauty, and purity but also the idea of transformation and growth. Just as a swan evolves from a young cygnet to a majestic bird, Cveta’s designs evolve from concepts to captivating visual narratives.

In her work, she expertly combines the letters ‘C’ and ‘V’ to form a symbol that resembles the graceful sweep of swan wings. This symbol is not just a fusion of letters; it’s a fusion of creativity with the fluidity of information. It’s a visual metaphor for how Cveta takes raw data and transforms it into a beautiful, meaningful story.

Elevating Graphic Design to a Graceful Art: Much like the swan, our designer combines ‘C’ and ‘V’ to craft designs that exude elegance and creativity. With every project, she transforms information into a beautiful symphony of visual art, infusing it with the grace, beauty, and purity akin to the swan’s essence.

The choice of Golos font further enhances her work. It’s a font that embodies elegance and creativity while maintaining legibility, a key aspect of effective communication. In every project, Cveta wields the Golos font like a painter’s brush, creating digital masterpieces that captivate and inspire.

The colors she uses are carefully selected to evoke specific emotions and responses. Violet, a color associated with creativity and imagination, flows through her designs, infusing them with a sense of boundless possibilities. Pink, with its gentle hue, adds an element of playfulness and approachability to her work, demonstrating that even the most complex information can be both engaging and enjoyable. Finally, creamy white accents bring a touch of elegance and sophistication, ensuring that her designs are not just visually stunning but also convey a sense of refinement.

CREDIT

  • Agency/Creative: Mohammad Alalwi
  • Article Title: СВЕТА Brand Identity
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Oman
  • Agency/Creative City: Salalah
  • Market Region: Europe, Middle East, Global
  • Project Deliverables: Brand Creation, Brand Design, Brand Identity, Brand Naming, Brand World, Branding, Graphic Design, Logo Design
  • Industry: Professional Services
  • Keywords: logo, freelance, freelancer, logo design, designer, graphic designer, creative, creativity, visual identity

  • Credits:
    Graphic Designer: Mohammad Alalwi
    infographic designer: Светлана

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