Chips To Go is a snack brand that focuses on developing seafood for daily snacks. For now, Chips To Go develops seafood snacks with the taste of salted eggs. We helped create the Chips To Go brand identity to communicate the unique Chips To Go snack to the market. This project includes Logo system, brand strategy, brand identity, brand naming, packaging design, brand guidelines, and campaign.
CREDIT
- Agency/Creative: Widarto Impact
- Article Title: Widarto Impact Creating Packaging Design for Chips To Go Snack
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Indonesia
- Market Region: Multiple Regions
- Project Deliverables: Brand Architecture, Brand Creation, Brand Guidelines, Brand Identity, Brand Naming, Brand Strategy, Branding, Graphic Design, Identity System, Illustration, Packaging Design, Photography, Research, Retail Brand Design
- Format: Pouch
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
