Surrounded by the spectacular landscape of the mountains of the Sierra del Tigre, La Estacada, one of the highest distilleries in the world, is located at 7200 feet. It is in this noble land where the agaves culminate their journey of hundreds of kilometres to begin the path of perfection to a great tequila, a place of fresh forests, clean air and unique purity of its springs, which become accomplices of the greatness of Tierra Noble. Every beginning of the year, at Tierra Noble dedicate entire days to the selection of most complex tequilas to make them crystal clear. Reposados and añejos are thoroughly tasted until finding the best barrels that will have to wait 3/4 more of the year to become a unique crystalline that will be ready for 4/4 of the year.
This selection of aged and rested will have to leave the barrel in which they reached character and maturity to be distilled for the third time and thus polish the notes and tastes in the most capricious way, taking care of their identity in every detail.
Casa Tierra Noble Edition 4/4 is a tribute to the efforts and dedication of the people of this land, celebrated during the silver months of the year.
The designer was given a big, but very interesting task to create a unique tequila packaging design that conveys the style of the old era of the late 19th century, because Tierra Noble tequila takes the connection and depths of that time.
A huge design work was carried out on the design of the shape of a glass bottle, drawings and 3D models of STL were created for the manufacture of industrial forms, and an original decor ornament was developed for applying to the body of the bottle to convey the style of that time imitating engraved glass with various subjects. Also, a set of labels, an original closure and its 3D model STL for the manufacture of industrial forms were developed. A premium original gift box design was created. And over this large process, of course, the designer carried out the author’s support at all stages of production.
- Agency/Creative: Andrey Stolyarevsky
- Article Title: Tierra Noble 4 Cuarto Tequila Packaging Design by Andrey Stolyarevsky
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Ukraine
- Market Region: North America
- Project Deliverables: Brand Strategy, Packaging Design
- Format: Bottle
- Substrate: Glass Bottle, Pulp Carton, Pulp Paper