The essence of the skin is lightness and its natural beauty, it is in the simplicity of daily care and characterizes The Skin Soul, a brand that brings natural components and incomparable quality to its cosmetics.
The brand’s design concept is the translation of the transforming drop of The Skin Soul products on the skin, bringing the soul of its beauty to nature and simplicity. Translating all the subtlety of drop that transforms daily skin care, in packaging that incorporates the power of minimalism and the lightness that characterizes the brand.
Care and all the lightness that nature can offer in beauty and subtlety. The design concept of The Skin Soul brand logo was developed through the essence of the brand, which aims at what is most natural to develop its cosmetics.
As the simplicity of a drop, The Skin Soul logo carries the entire identity of the brand, which seeks to bring the power of biocompatible and natural components in its products, proving that what is most beautiful on the skin, is what is more Natural.
Thus, the development of the logo and the brand name, as well as the packaging design, bring this naturalness, through a minimalist look, bringing the feeling of purity, simplicity and calm. The logo design, as the packing as well, seeks to show the consumer all the tranquility and calm for skin care moments. Therefore, making the brand more attractive to your target audience.
The essence of the skin is its beauty and lightness and the concept of The Skin Soul logo, brand and packaging, carries the transforming drop of cosmetics on the skin, and its natural strength.
- Agency/Creative: Agência BUD
- Article Title: The Skin Soul Brand and Packaging Design by Agência Bud
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Brazil
- Agency/Creative City: São Paulo
- Market Region: South America
- Project Deliverables: 3D Modelling, Brand Design, Brand Identity, Graphic Design, Packaging Design
- Format: Bottle, Tube
- Substrate: Glass Bottle, Plastic
- Industry: Health Care
- Keywords: brand, packaging, brand design, packaging design, cosmetic, design, graphic design
Creative Director: Franklin Zampani
Designer: Denis Santos
Copywriter: Michele Soares