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Ridefit designed by Studio Gary Corr

Ridefit designed by Studio Gary Corr

RideFit are a bike fitting specialist that provide services to cyclists that improve comfort, reduce injury, and overall increase efficiency and performance. A dynamic visual identity was created that conveys movement, speed and aerodynamics. The positioning is friendly and approachable while staying professional to entice a ‘cycle enthusiast’ customer base who want to improve their overall fitness, have fun or reach a personal cycling goal. Includes custom logo marque inspired from the direction of the body while on a bike.

CREDIT

  • Agency/Creative: Studio Gary Corr
  • Article Title: Ridefit designed by Studio Gary Corr
  • Organisation/Entity: Freelance, Published Commercial Design
  • Project Type: Identity
  • Agency/Creative Country: United Kingdom
  • Market Region: Europe
  • Project Deliverables: Brand Creation, Brand Identity, Brand Naming, Branding, Graphic Design, Identity System, Photography, Tone of Voice
  • Industry: Health Care
  • Keywords: Bike, Cyclist, fitness, technical, functional, fit, fine tuning

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