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New Premium Cheese Format of Quesería La Antigua

New Premium Cheese Format of Quesería La Antigua

Quesería La Antigua brings out its most exclusive cheese every 2 years, SUMMUM 2020. As in each edition, they asked us for an original and different packaging. That is why we decided to make a tube with portions of cheese inside. We were inspired by the old cans that were used to fetch milk from the dairy in the 60s. Inside are 2 wedges of cheese wrapped in greaseproof paper. To be able to carry the tube more easily, it has a fabric handle that gives it that gourmet touch.

CREDIT

  • Agency/Creative: JAVIER GARDUÑO ESTUDIO DE DISEÑO
  • Article Title: New Premium Cheese Format of Quesería La Antigua
  • Organisation/Entity: Agency, Published Commercial Design
  • Project Type: Packaging
  • Agency/Creative Country: Spain
  • Market Region: Europe
  • Project Deliverables: Brand Architecture, Brand Experience, Branding, Packaging Design, Product Naming
  • Format: Can, Tube, Wrap
  • Substrate: Metal, Pulp Carton

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