Dog lovers in Dallas can put pee pads in the past. This is a brand identity design project for Looie, a Dallas based company providing hand-delivered real farm-fresh grass patches that make it easy for dogs to conveniently take care of business anytime, without the mess. Jiaqi Ryan Song and Motto Design developed the logo, a brand character (a bulldog), logo lockup, brand personality, and other various visual applications for Looie.
CREDIT
- Agency/Creative: Ryan Song Design
- Article Title: New Brand Identity For Looie – A Brand For Dog Lovers
- Organisation/Entity: Freelance, Non Published Concept Design
- Project Type: Identity
- Agency/Creative Country: United States
- Market Region: North America
- Project Deliverables: Brand Identity, Brand Naming, Branding, Graphic Design, Illustration, Rebranding, Research, Tone of Voice
- Industry: Retail
- Keywords: Brand Identity, Graphic Design, Illustration, Logo Design, Dogs,
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
