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Necktie Brand and Packaging Design Concept

Necktie Brand and Packaging Design Concept

Karolina Gondek – Gravata (Concept)

“The Gravata necktie packaging is a concept characterised by its designed simplicity. The gold-colour name was inspired by the refinement of the Portuguese language in which “gravata” is the equivalent of an English “necktie”. Its universality makes it well adjusted to the ties of all shapes and patterns. The design of the packaging is meant to be used more economically efficient as well, as the shape of Gravata enables the packages to be packed collectively. The package is suitable for further use after opening.”

CREDIT

  • Agency/Creative: Karolina Gondek
  • Article Title: Necktie Brand and Packaging Design Concept
  • Organisation/Entity: Freelance Concept / Non Published
  • Project Type: Packaging
  • Agency/Creative Country: Poland
  • Market Region: Global
  • Format: Box
  • Substrate: Pulp Carton

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