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Naming, Consumer Identity and POS Russian Whiskey Brand

Naming, Consumer Identity and POS Russian Whiskey Brand

Koshelev Roman – Sokolov-Solod

“Creation of a unique brand for a producer of alcoholic products based on malt alcohol. Tart, viscous and fragrant whiskey kraft production and 12-year aging in baked oak barrels. Despite the fact that the production is in Russia – the manufacturer has reproduced the temperature chambers, filters the water through peat.”

CREDIT

  • Agency/Creative: Koshelev Roman
  • Article Title: Naming, Consumer Identity and POS Russian Whiskey Brand
  • Organisation/Entity: Agency Promotional / Self Published
  • Project Type: Packaging
  • Agency/Creative Country: Russia
  • Market Region: Global
  • Format: Bottle
  • Substrate: Glass

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