Generic selectors
Exact matches only
Search in title
Search in content
Search in posts

Miratorg Oh my donuts Packaging Design by Ferma Branding

Miratorg Oh my donuts Packaging Design by Ferma Branding

The Miratorg company is launching a new product on the market of frozen convenience foods—chicken donuts. Nuts or rice flake breaded donuts can be eaten as a separate dish or used to make sandwiches. Delicious product was made from natural meat of own-grown production.

The product is focused on the youth audience and people readiness to consider some degree of experimentationThe large inscription “Oh my donuts!” draws the consumer’s attention at the store shelf. Typography takes up most of the packaging, and the product itself is inscribed in one of the letters. We used realistic macro photos for food zone to show the appetency of donuts. The product stands out among competitors due to the pastel color palette and the active typographic composition. Miratorg chicken donuts in new packaging have already been put into production and can be found on store shelves!

CREDIT

  • Agency/Creative: Ferma Branding
  • Article Title: Miratorg Oh my donuts Packaging Design by Ferma Branding
  • Organisation/Entity: Agency, Published Self Promotional Design
  • Project Type: Packaging
  • Agency/Creative Country: Russia
  • Market Region: Europe
  • Project Deliverables: Brand Identity, Brand Strategy, Branding, Graphic Design, Packaging Design, Product Naming, Research
  • Format: Box
  • Substrate: Pulp Fibre

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
6
Good
Vote
2
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
5
Good
Vote
2
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
5
Good
Vote
2
Bad
Vote
0