Maricae Legazpi – Koragem Branding and Packaging Design
“Koragem is a brand of Premium Japanese Collagen launched in a high-end market of competitors, the brand needed an identity and product packaging that represented a strong, premium aesthetic. Making use of minimalist-modern shapes and clean, color-blocking shades of teal and white, the packaging conveys a simple, straightforward message of science combined with quality ingredients, to a provide premium quality collagen supplement for the South East Asian Market.”
CREDIT
- Agency/Creative: Maricae Legazpi
- Article Title: Minimalist-Modern Packaging Design for Premium Japanese Collagen Brand
- Organisation/Entity: Agency Commercial / Published
- Project Type: Packaging
- Agency/Creative Country: Philippines
- Market Region: Asia
- Format: Blister-Pack, Box
- Substrate: Pulp Board, Pulp Carton, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
