Veinte Cero Seis Is a collective that focus on give the value that handmade work deserves, collaborating with different artisans to create pieces and recognize mexican work.
The branding was inspired by the honesty of the natural materials, such as textiles, wood, clay and soil, giving the sense of warmth and serenity.
The selection of an unpretentious color range, shows the honesty of natural materials.
The brand talks about the human touch that characterizes the handmade works and with the passion that artisans create their pieces, giving the value they deserve and exalting Mexican work.
CREDIT
- Agency/Creative: CLVB STUDIO
- Article Title: Mexican Brand Support Local Artisans
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Mexico
- Market Region: North America
- Project Deliverables: Brand Experience, Brand Identity, Brand Naming, Brand World, Branding, Packaging Design, Research, Tone of Voice
- Format: Bag, Box, Tag, Wrap
- Substrate: Ceramic, Fabric, Pulp Paper, Wood
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
