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Kaiko Oliveira Creates Identity for Greggo Store for Freedom Lovers

Kaiko Oliveira Creates Identity for Greggo Store for Freedom Lovers

For lovers of liberty, not conforming to the standards. The brand honours the freedom to dress, fuelled to a great extent by the counterculture source; the brand prioritises creativity, authenticity, eccentricity and personality of the pieces. From the golden ratio, the font ¨Greggo¨ was developed, bringing more personality and exclusivity to the #marca, carrying the details and concepts of life philosophy based on its values.
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https://vimeo.com/449282875

CREDIT

  • Agency/Creative: Kaiko Oliveira
  • Article Title: Kaiko Oliveira Creates Identity for Greggo Store for Freedom Lovers
  • Organisation/Entity: Freelance, Published Commercial Design
  • Project Type: Identity
  • Agency/Creative Country: Brazil
  • Market Region: South America
  • Project Deliverables: Brand Architecture, Brand Experience, Brand Identity, Brand World
  • Industry: Fashion
  • Keywords: store, freedom, fashion, clothes, greek

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