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Hired Guns Creative – Clodhopper for Driftwood Brewery

Hired Guns Creative – Clodhopper for Driftwood Brewery

“For our rebrand of Driftwood Brewery’s Clodhopper, a Belgian-style Dubbel with barley grown and malted locally by artisan maltster Mike Doehnel, we decided on a typographic approach with strong familial resemblance to Pilsner Doehnel and Blackstone Porter.
Bold, bright orange and a rich, syrupy red call on the big caramel characteristics of the barley malt. For an elegant finishing touch, the dieline takes its big curves and corners from the letterforms, particularly the long flowing scroll of the uppercase ‘C’.”

CREDIT

  • Agency/Creative: Hired Guns Creative
  • Article Title: Hired Guns Creative – Clodhopper for Driftwood Brewery
  • Project Type: Packaging
  • Format: Bottle
  • Substrate: Glass, Plastic

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