The design for Heir Apparent was inspired by the idea that great wines are inspired and improved by the lineage of great winemakers and wine that preceded them. The artistry of winemaking of each new vintage is the culmination of learning and technique learned through the years. The design makes use of a historical “family tree” of exceptional winemakers and those who proceeded and thus contributed to this exceptional wine.
CREDIT
- Agency/Creative: CF Napa Brand Design
- Article Title: Heir Apparent Celebrates a Lineage of Great Winemakers – CF Napa Brand Design
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: United States
- Market Region: North America
- Project Deliverables: Brand Creation, Brand Identity, Brand Strategy, Branding, Graphic Design, Packaging Design
- Format: Bottle
- Substrate: Glass Bottle, Metal, Pulp Paper, Wood
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
