Generic selectors
Exact matches only
Search in title
Search in content
Search in posts

Gracias a Dios is Handcrafted in Tradition

Gracias a Dios is Handcrafted in Tradition

Abraham Lule – Gracias a Dios Agave Gin

This project represents everything that I love about Mexico: bold colors, intricate detail, and handcrafted tradition. Gracias a Dios commissioned me to redesign their Gin label, and design two new ones under the objective of creating authenticity and recognition as an independent brand from their mezcal products. I wanted to find a way to bring provenance and humility to the forefront and at the same time to bring pride and celebration. The illustration is an answer to that, and from there, I kept the composition from the original recipe and applied a different graphic style following the recipe that represents.

CREDIT

  • Agency/Creative: Abraham Lule
  • Article Title: Gracias a Dios is Handcrafted in Tradition
  • Project Type: Packaging
  • Agency/Creative Country: United States America
  • Market Region: North America
  • Format: Bottle
  • Substrate: Glass, Pulp Paper

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
0
Good
Vote
0
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
0
Good
Vote
0
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
0
Good
Vote
0
Bad
Vote
0