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Consumer Brand Creation for Argentinian Beer

Consumer Brand Creation for Argentinian Beer

 Emmanuel Emens – La Puntilla

 La Puntilla fue creada a partir de la fauna de la zona en donde se produce la cerveza artesanal, destacando a el animal que es este caso se eligió a un zorro ya que es el que mas predomina en el lugar. La composición se baso en un estilo moderno pero a la vez vintage, resaltando el nombre de la cerveza para que destaque frente a al competencia.”

“La Puntilla was created from the fauna of the area where the craft beer is produced, highlighting the animal that is this case a fox was chosen since it is the one that predominates in the place. a modern style but at the same time vintage, highlighting the name of the beer so that it stands out against the competition. ”

CREDIT

  • Agency/Creative: Emmanuel Emens
  • Article Title: Consumer Brand Creation for Argentinian Beer
  • Organisation/Entity: Agency Commercial / Published
  • Project Type: Packaging
  • Agency/Creative Country: Argentina
  • Market Region: South America
  • Format: Bottle
  • Substrate: Pulp Paper

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