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Concept Packaging Design for The Enchanted Forest

Concept Packaging Design for The Enchanted Forest

The client: Distillery Blue Lagoon, New Caledonia a small and unique distillery of the islands.

The objective: Create a label design that brings to life the legendary and mysterious story of this uniquely crafted white spiced rum, in order to create an emotional bond with the customers.

The solution: The label design that we created takes people back in a time of discoveries, legends, and adventures.

The bird living in the Enchanted Forest is a symbol of joy – a celebration of life.
The color of the bottle reflects the blue shades of the famous lagoon that surrounds
the Enchanted Forest and gives a sensation of freshness.

Dive deep into the historical roots of the tropical Enchanted Forest and his legendary spiritual drink.

There is nothing quite like enjoying and celebrating life with a glass of this uniquely crafted drink of paradisiac islands of New Caledonia.

CREDIT

  • Agency/Creative: Elena Gamalova
  • Article Title: Concept Packaging Design for The Enchanted Forest
  • Organisation/Entity: Freelance, Non Published Concept Design
  • Project Type: Packaging
  • Agency/Creative Country: Bulgaria
  • Market Region: Multiple Regions
  • Project Deliverables: Brand Creation, Brand Identity, Brand Naming, Packaging Design, Product Naming, Research, Tone of Voice
  • Format: Bottle
  • Substrate: Glass Bottle

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