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Branding and Packaging Redesign for a Protein Ice Cream Brand

Branding and Packaging Redesign for a Protein Ice Cream Brand

Branding and packaging redesign for a premium healthy ice cream brand that claims to be healthy yet tasty. Specially designed for the health conscious audience (20years -40years). Whey Protein ice cream with no added sugar, high protein & low calorie. Packaging that attracts the Millennials. Should be fun, bright yet young.

CREDIT

  • Agency/Creative: Urvi Jaidka
  • Article Title: Branding and Packaging Redesign for a Protein Ice Cream Brand
  • Organisation/Entity: Freelance, Published Commercial Design
  • Project Type: Packaging
  • Agency/Creative Country: India
  • Market Region: Asia
  • Project Deliverables: Brand Architecture, Brand Guidelines, Brand Identity, Brand Redesign, Branding, Graphic Design, Identity System, Packaging Design, Product Architecture, Rebranding, Research
  • Format: Bucket
  • Substrate: Plastic

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