Karla Heredia – Negro Mostaza
Inspired by the first merchants, the commercial routes, the package functionality for transportation and the value of the identification and origin information during the exchange. Focuses on simplistic, elementary, reuse and zero waste for packaging and as a design line for the entire brand.
CREDIT
- Agency/Creative: Karla Heredia
- Article Title: Branding and Packaging Design; Elemental, Reusable and Zero Waste for Negro Mostaza.
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Mexico
- Market Region: Central America
- Format: Bag, Wrap
- Substrate: Pulp Carton, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
