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Brand Design and Packaging for Done Bodycare by For Brands Studio

Brand Design and Packaging for Done Bodycare by For Brands Studio

DONE is a new cosmetic brand for active people, offering unisex products designed specifically for skin that sweats.

100% vegan, boosted with natural, clean ingredients the skin needs extra after physical activity. The products are lightweight & super fresh. Only pure essential oils are used to scent the products. No synthetic perfumes. No harsh & suspect chemicals.

The entire packaging comes in matt-white finish. It’s compact, light & clean. Bottles & tubes are made from a BPA-free sugarcane BIO-polymer, which is 100% recyclable & its production process is Carbon Footprint negative.

Utilising a playful sport-lines illustrations which pair well with the simple, straightforward copy, bring a minimalistic look & unique story to the packaging. All the green accents, including caps, identify the first, signature fragrance line: mint + bergamot + rosemary. Simple icons on the back bring a further sense of transparency and emphasise the most important values of the products.

The overall effect is an out of category approach to “natural skincare” branding.

CREDIT

  • Agency/Creative: For brands
  • Article Title: Brand Design and Packaging for Done Bodycare by For Brands Studio
  • Organisation/Entity: Agency, Published Commercial Design
  • Project Type: Packaging
  • Agency/Creative Country: Poland
  • Market Region: Global
  • Project Deliverables: Brand Creation, Brand Identity, Brand Naming, Brand Strategy, Brand World, Branding, Packaging Design, Research, Tone of Voice
  • Format: Bottle, Tube
  • Substrate: Plastic

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