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Azno Architecture Group Branding Designed by Asal Farshchi

Azno Architecture Group Branding Designed by Asal Farshchi

Being eco-friendly means living in a way that is not harmful to the environment. This way of life is becoming increasingly important in modern life, as we need to protect our planet from man-made damage. There are various ways that an individual can make sustainable changes in order to lessen the negative effect that our daily lives usually contribute to.

Azno is a newly stablished architecture group In Vancouver, Canada. Company’s mission is to create sustainable designs and construction of family houses. Azno creates innovative design while promoting equity and use healthy materials and addressing climate change.

Azno’s goal is to be on the first-choice companies for clients in Canada. Azno Group is committed to keep transparency in business and the way they deliver their services to their clients. In addition, the company is aiming to always use the most sustainable and environmentally friendly methods and materials and also pursue company’s commitment to innovation and excellence.

By taking into account the modern and sustainable vision of the company, designing a dynamic typographical brand identity is a necessity, in which forms and frames fluidly slide over one other at different touchpoints. The logotype design and the blocks of letters reflect the forms and shapes used in classic style of gable roofs in cold and temperate climate of North America.

The dark Green, chosen as brand’s primary color palette, is derived from environmental friendly view of the company, while the orange color and its energetic spirit reflects the color of company’s wooden materials and structures. Green and Orange harmonically cover different design outputs and the brands dynamic logotype to represent a modern and flexible identity, integrated into beauty of nature.

CREDIT

  • Agency/Creative: Asal Farshchi
  • Article Title: Azno Architecture Group Branding Designed by Asal Farshchi
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Iran
  • Agency/Creative City: Tehran
  • Market Region: North America
  • Project Deliverables: Art Direction, Brand Design, Brand Guidelines, Brand Identity, Branding, Logo Design, Motion Graphics
  • Industry: Construction
  • Keywords: Architecture, Environmentally Friendly, Sustainable, Modern

  • Credits:
    Client: Rouzbeh Roodgari

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