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A More Fashionable Approach and Usage of Calligraphy for new Ukrainian Wine Range

A More Fashionable Approach and Usage of Calligraphy for new Ukrainian Wine Range

Gaze Olga – Kubey Winery

“Kubey winery. Time to wine. Kubey winery is an new ukrainian wine of average price segment.The aim was to give wines fashionable and memorable look, so it was decided to use calligraphy to write the name of the wine varieties. I decided to use not standard colors — grey and dirty pink. This little something will make the wine bottles to stand out from the sea of other wine bottles in shops”

CREDIT

  • Agency/Creative: Gaze Olga
  • Article Title: A More Fashionable Approach and Usage of Calligraphy for new Ukrainian Wine Range
  • Organisation/Entity: Agency Commercial / Published
  • Project Type: Packaging
  • Agency/Creative Country: Ukraine
  • Market Region: Europe
  • Format: Bottle, Box
  • Substrate: Glass, Pulp Carton, Pulp Paper

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