YUNIQ is a brand passionate for innovating and creating authentic and diverse foods by working with mostly women lead indigenous communities in Ecuador. We rebranded the whole brand world for YUNIQ, starting with logo, illustrations, strategic driver, brand guidelines, enviromental branding and store design with BLACK-O architecture and lastly packaging for several products.
CREDIT
- Agency/Creative: Blu Lab Design Lab
- Article Title: Yuniq rebranding and packaging for organic cassava and plantain chips
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Ecuador
- Market Region: South America
- Project Deliverables: Brand Architecture, Brand Identity, Brand Redesign, Brand World, Branding, Graphic Design, Identity System, Illustration, Packaging Design, Product Architecture, Rebranding, Tone of Voice
- Format: Bag
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
