Workflow is a series of aromatic candles aimed at combating procrastination. The project turned out to be a concept of both the packaging design and the product itself.

There are 10 aromatic mini-candles per ceramic jar, each candle taking a certain amount of time to burn out, helping you to concentrate on work while it lasts — like a timer. This idea resulted in the main graphic design solution being based on the visual traits of a timer, helping the user to differentiate the lineups by the burn time. It is also present on the box, where most of the typographic elements are alined to the timer’s grid. The brand logo incorporates a typical visual element of a timer in a form of a triangle, the overall brand identity being easily transferred to merch and media based on this triangle and the distinct timeline imagery.

Lighting a candle becomes a tradition that allows you to move the process away from a clean slate, and the series is divided into two aroma categories. The “calm down” lineup with soothing aromas represents the night and is designed to decrease hyperactivity and stimulate the ability to focus, while the “wake up” set is daylight, setting you up for work and filling with energy. Choose the one you like the most or combine several aromas and timings throughout your day to enjoy every minute of work!

The jars are also designed with convenience and portability in mind, so the candles can be lit in the lids. When all the candles are used up, the ceramic jar can be reused or become a cup.