After the huge success of DOGMA wine brand Zaara Estate decided to launch their entry level wines. We were looking for modern & attractive wine packaging design based on winery “Z” logo. All labels use simple solid background color for each of the wines. The logo is positioned asymmetrically to the right side of the label, printed with hotfoil and embossing. Capsules have very playful design using horizontal stripes in black color printed against gold metallic background. The range consist form 4 still wines and two sparkling and it is open to expand with new product. Fresh & modern this wine packaging design aims to attract young people who want to taste quality wines at reasonable price.
Credits:
Client: Zaara Estate
Designer: The Labelmaker
Paper: Arconvert
Typography: The Fontmaker
Photo: Jordan Jelev
Printer: 2M Print
CREDIT
- Agency/Creative: the Labelmaker
- Article Title: Wine Packaging Design for Zaara Estate
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: United States
- Market Region: Europe
- Project Deliverables: Brand Architecture, Brand Identity, Brand Strategy, Branding, Graphic Design, Packaging Design, Photography, Product Architecture
- Format: Bottle
- Substrate: Glass Bottle
