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Wine Label Design Inspired by 1960s Op-art

Wine Label Design Inspired by 1960s Op-art

Casa Cardona wines are the culmination of an exciting community-born project by a group of friends from the beautiful Cardona Square, Barcelona. The personality of the female founders can be savoured in each of its varieties.

The portraits are the result of a series of lighting experiments focused on illusion and perception, capturing depth and motion effects onto two-dimensional surfaces. While the artwork is genuinely inspired by the 1960s Op-art paintings of Bridget Riley and Victor Vasarely, the choice of Fivo Sans Modern typeface evokes the same period—when Aldo Novarese’s Eurostile was widely used.

CREDIT

  • Agency/Creative: Marcal.net
  • Article Title: Wine Label Design Inspired by 1960s Op-art
  • Organisation/Entity: Freelance, Published Self Promotional Design
  • Project Type: Packaging
  • Agency/Creative Country: United Kingdom
  • Market Region: Europe
  • Project Deliverables: Brand Identity, Brand World, Branding, Graphic Design, Illustration, Packaging Design, Photography
  • Format: Bottle, Box
  • Substrate: Glass Bottle, Pulp Carton, Pulp Paper

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