Tralock is a travel suitcase lock. The packaging was created starting with the name and ending with the design of the packaging itself. It was created to stand out from the standard locks that do not have much design and to attract the attention of the buyers.
The name is a mix of travelling and lock. The design itself is directly related to its purpose, it is made in the form of a suitcase.
The main idea is simple. Traveling is something that brings emotions, moments and bright colors to people’s lives. The execution of the design in these colors conveys this idea in a full way.
CREDIT
- Agency/Creative: Bakhtiyar Baimurzayev
- Article Title: Tralock – Travel Suitcase Lock Packaging Design Concept
- Organisation/Entity: Freelance
- Project Type: Packaging
- Project Status: Non Published
- Agency/Creative Country: Kazakhstan
- Agency/Creative City: Almaty
- Market Region: Middle East
- Project Deliverables: Packaging Design
- Format: Box
- Substrate: Plastic
- Industry: Retail
- Keywords: WBDS Creative Design Awards 2021/22
-
Credits:
Designer: Bakhtiyar Baimurzayev
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
