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Tissues Box Packaging Design Concept

Tissues Box Packaging Design Concept

Team Editorial – Ductile Tissues (Concept)

“DUCTILE: Ductile is the new concept we have designed for the brand of tissues by AHI Packages, Pakistan.
Overall design will focus on royalty and elegance.

Logotype Inspiration and Development: As the briefing mentions, AHI’s goal is to create a quality product that should stand out in the market for its unique and royal design along its quality as well.

The word “Ductile” means “able to be drawn out into a thin wire” or “able to be deformed without losing toughness; pliable, not brittle.”

While using “Ductile”, our idea was to use the power of both; symbolism and sounds. Its meaning fits with the use of tissue and the softness and delicacy it has, while its pronunciation acts as a metaphor for people experience with the product.”

CREDIT

  • Agency/Creative: Team Editorial
  • Article Title: Tissues Box Packaging Design Concept
  • Organisation/Entity: Freelance Concept / Non Published
  • Project Type: Packaging
  • Agency/Creative Country: Pakistan
  • Market Region: Asia
  • Format: Box
  • Substrate: Pulp Paper

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