The client came to CF Napa to design the custom bottle, identity and packaging for their new grape-based spirit, inspired by a brandy recipe developed by Father Narciso Duran (Brother Duran) while serving in the California missions during the early 1800’s. His brandy was described as “double distilled and twice as strong as the good brother’s faith.” Taking our lead from the time period, we designed a custom bottle that pulled cues from historic brandy bottles and a label that imbues a texture of rich gold filigree to complete the opulent embodiment of this luxury spirit.
CREDIT
- Agency/Creative: CF Napa Brand Design
- Article Title: The Design for Brother Duran Puts a Historic Twist on Brandy
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: United States
- Market Region: North America
- Project Deliverables: Brand Creation, Brand Identity, Brand Strategy, Branding, Graphic Design, Packaging Design, Structural Design
- Format: Bottle
- Substrate: Glass Bottle, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
