The Boxoffice Network, the top social and online video network devoted to Hollywood movie content, has unveiled a new visual identity for studios, distributors, brands, and movie lovers worldwide.

As a vertical of the Webedia Group, The Boxoffice Network includes more than 100 international and original channels in English, French, Spanish, Portuguese and many other languages, garnering more than 35 billion views each year.

Movie lovers visit Boxoffice Network channels to both reminisce and discover the very best moments in entertainment. Studios, distributors, brands, and original content creators come to The Boxoffice Network to connect with avid movie fans. The Boxoffice Network’s audiences vary in age, taste, and intention. With this in mind, the team sought to develop a brand identity that could resonate with audiences of all ages by coupling references that felt simultaneously youthful and nostalgic.

Copy across brand touch points is bold, outlined, and shadowed to make all messaging jump off the page and evoke a sense of play. The Boxoffice Network’s logotype contains its essential shape, a two-dimensional isometric cube with the SMPTE color bars to highlight its focus on the screen — be it a phone, computer, television, or cinema. At the very heart of The Boxoffice Network’s new brand is it’s commitment to Infinite Entertainment, the brand’s slogan.

The new brand assets and motion behaviors will be implemented across The Boxoffice Network’s website, social media, and more.