Studio Victor Weiss Developed a Sophisticated Visual Branding for Botic Restaurant

Studio Victor Weiss Developed a Sophisticated Visual Branding for Botic Restaurant

Botic is a botany & apothecary style restaurant, surrounded by the tropicalism of the Atlantic forest. The concept was born from the love for hospitality, where personalized and exclusive service makes all the difference in the customer experience. The ingredients present in the Botic Restaurant & Bar menu are delicious ways to immortalize your experience. Exclusive dishes and peculiar aromas are created to take you on a pleasant journey through tropicality. Brazilian cuisine, with a scale on the best in international gastronomy. In Botic’s kitchen, breakfast, lunch, dinner or events are specially designed to add flavor to your moments. Live the taste of a unique gastronomic experience. When developing this project, the Victor Weiss Studio team focused on the design experience. We wanted the clients that entered the restaurant to feel transported to a beautiful tropical/high end world, close to downtown Blumenau, but also far away enough to hear birds chirping. We worked on special printing in partnership with Letterpress Brasil. Gold foils, textured papers, and more to make the client feel full exclusivity. The restaurant is connected to the Villa do Vale boutique hotel, so the pool area and sophisticated bar are included in the restaurant experience. This project included 8 professionals; Design, fine printing and photography.

 

CREDIT

  • Agency/Creative: Victor Weiss Studio
  • Article Title: Studio Victor Weiss Developed a Sophisticated Visual Branding for Botic Restaurant
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Brazil
  • Agency/Creative City: Blumenau
  • Market Region: South America
  • Project Deliverables: Brand Architecture, Brand Creation, Brand Design, Brand Experience, Brand Guidelines, Brand Identity, Brand Mark, Brand Refinement, Brand Strategy, Brand Tone of Voice, Branding, Icon Design, Logo Design, Pattern Design
  • Industry: Food/Beverage
  • Keywords: Branding, Logo, Icon, Visual Identity, Minimalism, Geometric Green, Tropical, Restaurant, Victor Weiss

  • Credits:
    Director: Victor G. A. Weiss

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