Shadow Stroke is a unique line of sunscreen creams. Each cream in this collection symbolizes a symbolic “shadow” that provides reliable protection against harmful UV rays and sunburn. Moreover, each cream has a different sun protection factor (SPF), and the packaging of Shadow Stroke embodies this metaphor. The higher the SPF, the more space the “shadow” occupies on the packaging. This graphic approach allows consumers to visually assess the level of protection provided by each specific cream.
The Shadow Stroke line offers a wide selection of products with different SPF levels, ranging from SPF 15 to SPF 50. This enables individuals to choose a cream with the necessary level of protection based on their individual needs and skin type. The option to select from different SPF levels provides maximum convenience and flexibility, allowing everyone to find a cream that best suits their specific needs and sun exposure conditions.
For instance, individuals with very fair and sensitive skin may prefer a cream with SPF 50 to ensure maximum protection against harmful sun rays. On the other hand, those with less sensitive skin or a darker complexion may opt for a cream with a lower SPF, such as SPF 15 or SPF 30, to achieve an optimal balance between protection and achieving a healthy tan.
This wide range of products with all the necessary SPF levels allows consumers to make informed decisions, taking into account their individual needs and preferences. It also enables adapting sun care routines to different situations, such as beach vacations, outdoor sports activities, or everyday walks.
All Shadow Stroke creams are designed to meet high standards of effectiveness and quality, providing reliable protection against harmful sun rays. This unique product line combines the symbolic concept of the “shadow” with a functional packaging design to assist consumers in making informed choices and enjoying a healthy and comfortable time under the sun.
CREDIT
- Agency/Creative: Anna Golovina
- Article Title: Student Packaging Design Concept of the Shadow Stroke Sunscreen Line
- Organisation/Entity: Student
- Project Type: Packaging
- Project Status: Non Published
- Agency/Creative Country: Russia
- Agency/Creative City: Hse Art And Design School
- Market Region: Global
- Project Deliverables: 3D Modelling, Art Direction, Graphic Design, Packaging Design
- Format: Tube
- Substrate: Plastic
- Industry: Beauty/Cosmetics
- Keywords: Sunscreen line Student concept Shadow Stroke
-
Credits:
Tutor: Leonid Slavin