“Sliced” is Switzerland’s premier iced tea brand, dedicated to delivering a delightful blend of flavors and unparalleled freshness through its commitment to using only the finest, natural ingredients. With each bottle, Sliced strives to provide a unique and refreshing experience that captures the essence of its name.
The name “Sliced” is a creative amalgamation of two distinct words: “slice” and “iced.” The word “slice” evokes images of pristine, freshly sliced fruits and tea leaves, carefully prepared to infuse a burst of vibrant flavors into every sip. It encapsulates the notion of craftsmanship and attention to detail in the creation of each beverage. On the other hand, “iced” symbolizes the cooling sensation that refreshment brings, providing a respite from the rigors of daily life. The combination of these words beautifully encapsulates the essence of Sliced, where quality and refreshment come together harmoniously.
The brand’s design philosophy is deeply rooted in Switzerland’s celebrated minimalism. Each bottle’s design is a testament to this commitment. The elegance of Sliced’s packaging reflects the country’s pristine landscapes, mirroring the natural purity and freshness found in every beverage. From the simplicity of the logo to the choice of colors and materials, the design ethos is a visual representation of the product’s commitment to excellence.
Sliced takes pride in its dedication to sourcing only the finest and most natural ingredients for its beverages. From the crispness of hand-picked fruits to the carefully selected tea leaves, every component is chosen with utmost care to ensure the highest quality. The brand’s emphasis on using premium, natural ingredients is a testament to its commitment to delivering an exceptional and wholesome product.
Furthermore, Sliced places a strong emphasis on sustainability and environmental responsibility. The company is committed to reducing its ecological footprint by employing eco-friendly packaging and production practices. Sliced believes in giving back to the environment as it takes inspiration from the lush, unspoiled landscapes of Switzerland.
In a world filled with choices, Sliced stands out as a brand that values quality, authenticity, and innovation. With its unique name, dedication to excellence, and commitment to natural, refreshing ingredients, Sliced sets itself apart as a beacon of quality and taste in the realm of iced tea. It’s more than just a beverage; it’s an experience, an embodiment of Swiss elegance and a commitment to refreshing the spirit.
CREDIT
- Agency/Creative: Sliced
- Article Title: Student Packaging Design Concept for Sliced Iced Tea by Raiz Alizada
- Organisation/Entity: Student
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Azerbaijan
- Agency/Creative City: Baku
- Market Region: Europe
- Project Deliverables: Brand Design, Brand Identity, Brand Tone of Voice, Identity System, Research
- Format: Can
- Industry: Food/Beverage
- Keywords: Sliced Iced Tea
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Credits:
Graphic Design: Raiz Alizada