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Student Concept for New Visual Identity Design by Victor Maloyama for Victor Maloyama

Student Concept for New Visual Identity Design by Victor Maloyama for Victor Maloyama

My name is Victor Silva Maloyama. I’m currently attending Anhembi Morumbi University (São Paulo, Brazil). Since I started my degree in Digital Design, I have been taking opportunities to learn from Design areas such as branding, user interface, user experience, and web development. I am currently focusing on branding and user interface as tools to enhance connections between people, companies, and services.

This branding aims to have a flexible and genderless identity, showing costumers and users a professional that is capable of adapting and changing its perceiving for each project I develop.

After setting these goals, I developed an identity that is flexible by creating a logo with simple abstract non-fixed shapes that reflects something flexible but also robust that can be adapted to fit multiple applications, thus displaying flexibility and simplicity.

CREDIT

  • Agency/Creative: Victor Maloyama
  • Article Title: Student Concept for New Visual Identity Design by Victor Maloyama for Victor Maloyama
  • Organisation/Entity: Student, Non Published Concept Design
  • Project Type: Identity
  • Agency/Creative Country: Brazil
  • Market Region: South America
  • Project Deliverables: Brand Architecture, Brand Design, Brand Experience, Brand Identity, Brand Naming, Branding, Graphic Design, Rebranding, Tone of Voice
  • Industry: Entertainment
  • Keywords: Personal branding, visual identity, minimalism, flexible, branding.

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