Chop Shop is a street BBQ food truck that goes southern part of Japan. They are mostly located at pit stop at the highway, where they serve the most delicious BBQ food to the people who are traveling around. The owner started off his carrier as the butcher, and then gradually moved his career towards Food truck business. That’s why we cut it out the typography to fit with his career background. we also draw the illustration the of the pig, cow, chicken to fits the typography details.
CREDIT
- Agency/Creative: Stamp Works
- Article Title: Stamp Works Agency Creates Branding for Chop Shop BBQ Food Truck in Japan
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Japan
- Market Region: Asia
- Project Deliverables: Brand Creation, Brand Identity, Branding, Graphic Design, Identity System, Illustration, Tone of Voice
- Format: Bottle, Box
- Substrate: Glass
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
