The branding and identity project of Serra Alta highlights the unique values of this hotel, strategically located atop a mountain, providing an ideal setting for unforgettable family experiences. Drawing inspiration from the glamour of 80s hotels, we have adopted a brand approach that evokes a nostalgic visual aesthetic, complemented by exclusive initiatives such as a club dedicated to activities like tennis, billiards, and poker.

The essence of Serra Alta is to encapsulate an era where luxury and sophistication were the hallmarks of hospitality. Our branding initiative is meticulously designed to reflect this, ensuring that every visual element, from the typography to the color palette, resonates with the elegance of the 1980s. Guests are greeted with a sense of nostalgia the moment they arrive, as the hotel’s decor and ambiance transport them back to a time of grandiosity and charm.

Our goal is to create a distinctive atmosphere, transporting guests and the hotel itself to a bygone era where elegance and charm were paramount. By offering an experience that transcends the ordinary, we invite people to immerse themselves in a synergy that blends the feeling of stepping back in time with the enjoyment of a unique reality, only possible at the mountain peak.

Furthermore, the hotel’s unique location atop the mountain offers breathtaking views and a serene environment, enhancing the overall experience. Guests can indulge in a variety of activities provided by our exclusive club, where they can engage in tennis matches, enjoy a game of billiards, or participate in a friendly poker tournament. These activities are designed not only for recreation but also to foster a sense of community and camaraderie among the guests.

Thus, each day of stay becomes an opportunity for the visitor to experience a singular journey, filled with elements that recall the enchantment of the past and create unforgettable memories in the present. The Serra Alta brand is not just a destination but rather a journey through time, where every detail contributes to an authentic and exclusive experience.

From the carefully curated music that plays in the background, reminiscent of 80s hits, to the vintage decor that adorns the lobby and rooms, every aspect of Serra Alta is crafted to provide an immersive experience. This attention to detail ensures that guests not only enjoy their stay but also feel a deep connection to the history and legacy that the hotel embodies.

In conclusion, Serra Alta stands as a testament to the timeless allure of the 80s, offering a unique blend of nostalgic charm and modern luxury. It is a place where the past and present converge, creating a harmonious and unforgettable experience for all who visit.