Salt Spring Kitchen Co. offers hand-made sweet and savoury jams & hot sauces made for pairing cheese and charcuterie. Founder Melanie Mulherin started from her kitchen in 2012 and found a loyal following almost immediately and now sells jam across the country in commercial grocery stores and specialty retail shops.
I was a super-fan of their jams before I began working with SSKC, so it felt like a perfect match to update their branding and help them introduce more products into their line up. Our goal has always been not to stray too far from the amazing brand recognition they’ve established, but to built upon it and bring it up to date as the business continues to evolve and grow.
CREDIT
- Agency/Creative: Caribou Creative
- Article Title: Salt Spring Kitchen Co. Re-Branding
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Canada
- Market Region: North America
- Project Deliverables: Brand Strategy, Branding, Packaging Design, Research
- Format: Box
- Substrate: Glass Bottle
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
