Honey is a very sweet product made by bees. It consists of flower nectar, which bees collect and process. Honey is used to make various products such as honey cakes and honey gingerbread, and can also be consumed as a sweet.

The Нoney fair will feature various varieties of honey produced in different regions of Russia. Bee products such as beeswax, royal jelly and propolis will also be sold.

Visitors will be able to try different types of honey, as well as purchase souvenirs with beekeeping symbols. The fair will host master classes on making candles from natural wax.

The decoration of the fair should be bright and colorful, using flowers and bee patterns.In my concept, I combined a reference to ancient Slavic patterns/embroidery and the theme of flowers from which bees collect nectar. Honey is produced by bees from the nectar of flowers. That’s why I painted a variety of bright flowers that attract attention. in my style I also use the style and colors of Slavic patterns, similar to embroidery, since the fair came to us from ancient times.

Only natural honey produced by bees in different regions of Russia will be presented at the fair. The fair does not sell honey that was produced in factories or contains artificial additives. All beekeeping products are also natural and do not contain harmful substances.

This project was completed as part of my art directing course at the HSE School of Design. I would like to express my gratitude to my curator Tanya Dunaeva for her help with the project.