Generic selectors
Exact matches only
Search in title
Search in content
Search in posts

[rowelt] – Naturnua

[rowelt] – Naturnua

” Naturnua is a specialized cosmetics brand for professionals in the beauty sector: beauty centers, spas, masseurs or physiotherapists. The need was to articulate a solid identity capable of being recognizable in more than 180 references distributed in a total of 18 product ranges.
The first step was to address a radical renewal of the logo, eliminating existing graphical redundancies about the sustainability of its activity, and focusing efforts on typographic work. From there, the challenge was to create a pattern capable of being structured with minimal variations between product lines, establishing easily hierarchies that would guide the reader in a functional way.”

CREDIT

  • Agency/Creative: [rowelt]
  • Article Title: [rowelt] – Naturnua
  • Project Type: Packaging
  • Format: Bag, Bottle, Box, Tube
  • Substrate: Plastic, Pulp Carton, Pulp Paper

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
0
Good
Vote
0
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
0
Good
Vote
0
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
0
Good
Vote
0
Bad
Vote
0