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Roser Padrés Creates Kitchens Catalogue 2020 for Tempos

Roser Padrés Creates Kitchens Catalogue 2020 for Tempos

Tempos is a company based in Barcelona, that design and produces kitchens, with an innovative technology and raw materials. Their design is inspired by the Mediterranean spirit and its traditions. The major part of their consumer are local, close to Barcelona, mostly from Catalonia and Spain, because they like to have a close relationship with their clients, while the projects is on. That makes them to keep an eye on the development and construction of the kitchens. Even so, they export to Europe and worldwide.

The client asked for a new branding, website, and also a catalogue. The catalogue introduces the new design of four different collections of kitchens. Each other with its own characteristics, materials and colours. They aim for a very elegant and clean design, that represents their kitchens spirit. They wanted that the catalogue design helps consumer to understand the characteristics of each kitchen, through good pictures, content and good graphic design.

We started working on the catalogue thinking about the concept we wanted to transmit, and having in mind that the product is very important. For the concept we thought about the importance of Mediterranean spirit, and we took the wind as a main idea to work through the whole publication. This project was a very complete one, and the client wanted to design the different touching points with their client. So we had to work hard, and we developed the whole visual identity, including stationary, postcards website, and also the catalogue. Editorial design and photographic art direction for the catalogue of Tempos, Mediterranean Kitchens. The graphic piece introduces the 4 kitchen collections produced by the company. Each one is designed inspired by the Mediterranean climate. The layout reinforces the concept of wind, therefore the content and images are placed at the edges of the pages. As I said, the design is clean, elegant and fits with the design and personality of the kitchens, and it has a very good reception by the clients and costumers.

CREDIT

  • Agency/Creative: Roser Padrés & Manel Font
  • Article Title: Roser Padrés Creates Kitchens Catalogue 2020 for Tempos
  • Organisation/Entity: Agency, Published Commercial Design
  • Project Type: Identity
  • Agency/Creative Country: Spain
  • Market Region: Europe
  • Project Deliverables: Brand Naming, Branding
  • Industry: Construction
  • Keywords: Catalogue, kitchens, mediterranean, editorial,

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