Roots CBD is a source of the highest quality CBD products from industry leading farmers,based in the US.
Goal was to make a simple,neat and eye-catchy branding design that shows that their clients are getting a high quality products.
The solution we provided was making the cannabis leaves and roots into a catchy illustrative looking pattern that sticks out from the competition and attracts clients.
Having a great Branding Design is crucial in the cannabis industry for several reasons. Here are some benefits of having a great brand identity and packaging design:
Brand recognition: The cannabis industry is becoming more competitive, and having a great brand identity can help a business stand out from the competition. A strong brand identity can help consumers identify and remember the brand, making it more likely that they will choose the product again in the future.
Legitimacy: The cannabis industry is still stigmatized in many areas, and having a professional and attractive brand identity can help a business appear more legitimate and trustworthy. A well-designed brand identity can communicate the company’s values and quality standards, leading to increased trust and loyalty.
Differentiation: There are many different types of cannabis products, and having a unique brand identity and packaging design can help a business differentiate its products from others on the market. A distinctive and attractive design can create a sense of quality and reliability, setting a company apart from lower-quality or cheaper options.
Compliance: Many jurisdictions have strict regulations around cannabis packaging, and having a professional design can help a business comply with these regulations. A well-designed package can communicate important information to consumers, such as dosage and ingredients, while still complying with legal requirements.
CREDIT
- Agency/Creative: Emir Kudic
- Article Title: Roots CBD Branding and Packaging Design
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Bosnia and Herzegovina
- Agency/Creative City: Sarajevo
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Design, Brand Guidelines, Brand Identity, Branding, Logo Design, Packaging Design, Pattern Design
- Industry: Health Care
- Keywords: CBD, cannabis, hemp, CBD oil, wellness, well being, natural, organic, packaging, branding, brand identity
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Credits:
Branding Designer: Emir Kudic