Thiago Dias – Robin Fruit
A conceptual project of branding and packaging for a brand of dried fruits.The product name was inspired by the English mythical hero Robin Hood and the idea behind the design was to bring a bit of the story of this character to the universe of dried fruits. The result was a design with a fun and strong approach, a positioning very used in the Snack segment.
CREDIT
- Agency/Creative: Thiago Dias
- Article Title: Robin Fruit – Health Snack
- Organisation/Entity: Freelance, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: Brazil
- Market Region: Oceania
- Format: Bag
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
