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Rewrd Branding – Elevating Customer Loyalty and Rewards

Rewrd Branding – Elevating Customer Loyalty and Rewards

Rewrd is a customer loyalty, reward and cashback platform that values people everyday purchases. Rewrd believes in rewarding users for purchasing the things they love and would typically buy. With a simple upload of purchase receipt, they provide enticing rewards for users while supporting their favorite stores and restaurants.

Incentivizing Nigerians to shop at their favourite stores or restaurants and in turn getting effective and real time market insight that helps brands to understand user behavioural and purchase patterns.

Logo Rationale:
Given Rewrd’s role as a customer loyalty and reward platform, extensive research was conducted to identify suitable visual elements. This exploration culminated in the integration of the star and ribbon symbols. This logo represents Rewrd’s core value proposition, portraying the platform as an avenue where users can actively engage in the pursuit of exclusive and exhilarating rewards and benefits.

Rewrd’s Mantra: Shop. Earn. Repeat.

Rewrd’s mantra embodies the essence of a customer loyalty, reward and cashback platform. With every purchase, people can shop for the things they love and earn exciting rewards.

The beauty lies in its repeatability, allowing individuals to continuously indulge in this delightful cycle.

Brand Expressions:
Through successful brand implementation, Rewrd aims to create a compelling brand experience that resonates with its target audience, builds trust and loyalty and positions the company as a leader in its industry.

CREDIT

  • Agency/Creative: Pentifier
  • Article Title: Rewrd Branding – Elevating Customer Loyalty and Rewards
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Nigeria
  • Agency/Creative City: Lagos
  • Market Region: Africa
  • Project Deliverables: Animation, Brand Design, Brand Identity, Illustration
  • Industry: Technology
  • Keywords: Rewards, Stores, Purchase

  • Credits:
    Brand Design: Ganiyu Razak
    Motion Design: Tunbosun Tobiloba

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