Packaging illustrations by Philipp Zurmöhle for German organic tea brand Pure Tea. The elaborate landscapes show typical scenes from the countries the teas originate from. The rebrand by Heine Warnecke Design, launched in early 2019, features 13 illustrations for the different flavors.
CREDIT
- Agency/Creative: Philipp Zurmöhle & Heine Warnecke Design
- Article Title: Pure Tea Packaging Illustrations
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Germany
- Market Region: Europe
- Project Deliverables: Brand Creation, Brand Identity, Branding, Graphic Design, Illustration, Packaging Design, Product Architecture, Product Naming, Rebranding
- Format: Box, Pouch, Tag, Tin
- Substrate: Metal, Pulp Carton
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation