Farm Design – Califia Probiotic Yogurts
“Within the last decade, Califia Farms has successfully been recognized as the fastest-growing natural beverage company in the nation. In the launch of their Probiotic Dairy-Free Yogurt Drinks, Greg Steltenpohl, CEO of Califia Farms, partnered with Farm Design to create a packaging system that clearly communicates the unique brand proposition of their product. Califia’s Probiotic Dairy-Free Yogurt packaging design stays true to the simple, premium and sophisticated essence of the brand, highlighting the integrity of the natural ingredients through hand-drawn illustrations. To create shelf impact, the Yogurt Drinks are packaged in a custom and proprietary 750mL multi-serve and 8oz single-serve bottles with form factors inspired by their iconic 48oz carafe bottle.”
CREDIT
- Agency/Creative: Farm Design
- Article Title: Probiotic Dairy-Free Yogurt Drinks Packaging Design
- Project Type: Packaging
- Agency/Creative Country: USA
- Format: Bottle
- Substrate: Plastic
