Printer’s Ale Manufacturing Co. is a brewery in Carrollton, Georgia that honors its founder, Greg’s, family story: a great, great, great grandfather in Germany opens a brewery in 1800. His son immigrates to the United States in 1911 where he opens a printing company. Several generations later, Greg still runs that printing company. Home brewing all the while, Greg decides to go pro.
Printer’s Ale’s packaging pays homage to the everyday tools of his other trade—Cyan, Magenta, Yellow and Black.
CREDIT
- Agency/Creative: CODO Design
- Article Title: Printer’s Ale Mfg. Co.
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: United States
- Market Region: North America
- Project Deliverables: Brand Advertising, Brand Architecture, Brand Creation, Brand Design, Brand Guidelines, Brand Identity, Brand Strategy, Brand World, Branding, Identity System, Illustration, Packaging Design, Photography, Product Architecture, Tone of Voice
- Format: Bottle, Box, Case
- Substrate: Glass Bottle
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
