As we hit reached a huge milestone of fifteen years of age we wanted to celebrate this achievement and create a keepsake for our clients and collaborators from over the years of business and a mailer to use for prospective clients, a thank you for working with us over the past fifteen years and a incentive to work with us over the next fifteen years.
Fifteen years as a celebration is crystal, and as a celebration of an age and about celebrating the past as well as the future a crystal ball came the vessel of the concept to hand out, it also has some weight to it which we really felt added to the idea of creating something you keep. A piece that would be sent to clients and prospective clients with a short run of 100 units that would represent a really premium finish and something that you would want to keep for a long time (basically forever).
We set about to create a beautifully crafted piece of design and a box to house the Crystal Ball and keep it safe, a symbol of looking at the past and the future. Delicately crafted illustrations were created to represent our mile stone and with inherent qualities of mystic-readings and with a couple pop culture references to past and future. Then al gold foiled on a Fedrigoni stock to deliver the level of finish the piece deserved.
A poem is then delivered over eight inserted cards, revealed through the crystal ball. As you pick each card out the poem is delivered, as if being told through the crystal ball. The ball also acts as a magnifying glass so the user can read the tiny print.
- Agency/Creative: Pencil Studio
- Article Title: Pencil Studio Creates Packaging Design for Scrying; The Past, Present and Future
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: United Kingdom
- Agency/Creative City: Frome
- Market Region: Europe
- Project Deliverables: Packaging Design
- Format: Box
- Substrate: Glass
- Industry: Information
- Keywords: Crystal Ball, Packaging, Illustration, Branding
Creative Director: Luke Manning
Chris Osment: Senior Designer