Founded in 2003, PakWheels.com has established itself as Pakistan’s leading automotive platform. Over the years, it has assisted millions of Pakistanis in buying and selling vehicles, staying informed with automotive reviews and news, checking car prices, and addressing all their automotive requirements. Today, PakWheels.com is the go-to destination for anyone seeking automotive solutions in the country.

The logo that the brand currently uses does not exude the same presence the brand has.

The new logo features a minimalist design that leverages negative space and abstract shapes to create a visual representation of a car, which is central to the brand’s identity. The design uses a solid red color, symbolizing energy, passion, and excitement, which aligns with the automotive industry.

The primary element is a bold, rounded rectangle, which forms the background of the logo. Within this shape, a simple cut-out suggests the outline of a car. The top of the rectangle is smooth and continuous, while the bottom portion of the cut-out creates the impression of a car’s body and wheel. This negative space cleverly forms the shape of a car without adding any complex details, making the design both modern and versatile.

The overall design is compact, making it suitable for various applications, from digital interfaces to print. The simplicity of the car cut-out within the solid red rectangle allows it to function effectively as a lettermark, capturing the essence of the brand while creatively highlighting its automotive focus. This refreshed logo execution emphasizes PakWheels.com’s identity as an innovative and trusted platform in Pakistan’s automotive industry.