Welcome to Mixo, the Bath Bar where skin care meets the funky world of fruity cocktails! Stepping into the Mixo Bath Bar is like entering a world of pampering and relaxation where the ambiance is as intoxicating as the delightful cocktail-inspired scents that fill the air. With its vibrant colours and playful atmosphere, the Mixo Bath Bar provides an oasis for those seeking a transformative escape from the everyday.
Our packaging design is thoughtfully crafted to reflect the essence of our brand and the unique, cocktail-inspired experience that we offer to customers. Drawing inspiration from the lively world of mixology, our packaging embodies the elegant silhouette of a cocktail glass. The transparent plastic tube, which constitutes the body of the glass, showcases the vibrant colours of the products, taking cues from renowned cocktails. The lid, shaped like the base of a cocktail glass, remains consistent across both our Body Wash and Body Serum ranges. This uniformity not only ensures coherence among our products but also helps to streamline production costs.
The brand assets on Mixo’s packaging are carefully designed to merge the classic aesthetics of the alcohol industry with a light-hearted, playful twist. Incorporating a touch of whimsy and humour, we’ve integrated adorable bath ducks into the shield design. These playful elements not only pay homage to the joyous experience of pampering and self-care but also create a visual connection between the cocktail-inspired products and the bath environment.
The Mixo Bath Bar is more than just a place to shop for skin care – it’s a destination where you can indulge in a multisensory journey that celebrates the fusion of beauty, well-being, and the vibrant world of cocktails. So come on in and let Mixo Bath Bar elevate your self-care routine to new heights of luxury and enjoyment.
So, ladies, it’s time to raise your glasses to beautiful, glowing skin! Step into our Bath Bar, where glamour, fun, and fabulousness are always on the menu.
CREDIT
- Agency/Creative: Galima&Pavla
- Article Title: Packaging Design for Mixo The Bath Bar
- Organisation/Entity: Agency
- Project Type: Packaging
- Project Status: Non Published
- Agency/Creative Country: Australia
- Agency/Creative City: Sydney/Melbourne
- Market Region: Oceania
- Project Deliverables: Packaging Design
- Format: Tube
- Substrate: Plastic
- Industry: Health Care
- Keywords: mixo bath bar skin care body wash serum
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Credits:
Designer: Pavla Chuykina
Designer: Galima Akhmetzyanova
3D Artist: Maxim Kadashov